Unless you know me, you probably don’t know what a martial arts enthusiast I am, having been in and around the martial arts world now for 25 years. Starting with TaeKwonDo years ago during my early college years, through Karate through my later college years to Ninjutsu (the art of the Ninja) post-college years. It has been a passion since age 6 thanks to the old “Kung Fu” series back in the 70’s (yes, I am THAT old!).
When I came to Duplium almost four years ago, one of the first clients I brought in was Century Martial Arts, the largest manufacturer of MA equipment and uniforms in the world, based in Oklahoma City (www.centurymartialarts.com). They own the Martial Arts Industry Association or MAIA (www.masuccess.com), which is a trade organization for the MA world, reaching out to over 20,000 instructors and school owners each month with “MA Success,” their trade magazine.
I have written for “MA Success” before, but this month have a new article out entitled “From the Bat to the Mat” addressing how instructors can market their programs in conjunction with major Hollywood releases, such as this summer’s “Batman” release hitting theaters July 18th. KFM or Keysi Fighting Method was the style/system utilized by Christian Bale in the new film franchise. KFM Founders, Justo Dieguez and Andy Norman, also happen to be new clients here at Duplium as they launch their first 3-part DVD series (available on their website and via DVD in early July). With my ties to both KFM and “MA Success” I penned the article mentioned above.
In addition, another article will soon be appearing (mid July) in “Black Belt Magazine” which goes to the masses and available at most major bookstore and grocery store news stands. This, too, features KFM and the how and why it was utilized for the Batman franchise.
So if you are an enthusiast yourself, be looking for the article soon in “Black Belt Magazine” or if you just happen to be an instructor and receive “MA Success” then look for the article I wrote this month as well.
It has been a great pleasure to bring many martial arts DVD projects in house here at Duplium, KFM being no exception. Check out their website at www.keysikfm.com and be sure to order their new DVD’s online this July! And do not miss “The Dark Knight” (http://thedarkknight.warnerbros.com/) out in theaters this July 18th!
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